Cookie Policy for Davison Fencing Ltd

Effective Date: 3rd June 2025
Last Updated: 3rd June 2025

This Cookie Policy explains what cookies are, how Davison Fencing Ltd (“we”, “us”, or “our”) uses them on our website https://davisonfencing.co.uk and what your choices are regarding their use.

What are Cookies?

Cookies are small text files that are placed on your computer or mobile device when you visit a website. They are widely used to make websites work more efficiently, as well as to provide information to the website owners. Cookies can do various things, such as:

Remembering your preferences (e.g., language settings).
Keeping you logged in.
Collecting anonymous statistics about website usage.
Enabling certain functionalities (e.g., forms).

Cookies can be “persistent” cookies (which remain on your device for a set period or until you delete them) or “session” cookies (which are deleted automatically once you close your browser).

How We Use Cookies

We use cookies on our WordPress website for the following purposes:

Strictly Necessary Cookies: These cookies are essential for our website to function properly. Without them, you would not be able to navigate the site or use basic features like submitting forms. These cookies do not store any personally identifiable information. Your consent is not typically required for these cookies under UK/EU law as they are essential for the service you request.
Analytics and Performance Cookies: These cookies help us understand how visitors interact with our website by collecting information anonymously. This includes data such as the number of visitors, which pages are visited, and how long users spend on the site. This helps us to improve the way our website works and to provide a better user experience. We use the following services for this purpose:
- Google Analytics (via Google Site Kit): Google Analytics uses cookies to collect anonymous data about website traffic and user behaviour. This information helps us to understand website performance and improve our content. Google’s privacy policy can be found here: https://policies.google.com/privacy.
- Microsoft Clarity: Microsoft Clarity uses cookies and other technologies to capture how users interact with our website (e.g., mouse movements, clicks, scrolls, session replays, and heatmaps). This helps us identify usability issues and improve our site’s design. Microsoft’s privacy statement can be found here: https://privacy.microsoft.com/en-gb/privacystatement.
WordPress Specific Cookies: As our site is built on WordPress, it may set certain cookies for its core functionality. For example, if you are an administrator logging into the site, WordPress will set authentication cookies. For general visitors, it may set a session cookie.

Types of Cookies We Use (Examples)

Below are examples of the types of cookies you might encounter on our website. Please note that the exact names and number of cookies may vary and can change over time. This list is illustrative, not exhaustive.

Cookie Category	Cookie Name (Example)	Purpose	Duration	Provider
Strictly Necessary	`wordpress_test_cookie`	Tests if cookies are enabled for WordPress functionality.	Session	Our website
	`wp-settings-{time}-{UID}`	Remembers user’s view of the WordPress admin interface (if logged in).	1 year	Our website
Analytics/Performance	`_ga`	Registers a unique ID to generate statistical data on how the visitor uses the website.	2 years	Google (GA4)
	`_gid`	Registers a unique ID to generate statistical data on how the visitor uses the website.	24 hours	Google (GA4)
	`_clck`	Stores the Clarity User ID and preferences.	1 year	Microsoft Clarity
	`_clsk`	Used to store session-specific data.	30 minutes	Microsoft Clarity
	`CLID`	Identifies a user across sessions.	1 year	Microsoft Clarity
	`ANONCHK`	Indicates if a user is anonymous.	1 day	Microsoft Clarity
	`MR`	Used for session recording and heatmaps.	7 days	Microsoft Clarity
	`MUID`	User ID for Microsoft services.	1 year	Microsoft Clarity

Under UK/EU law, we are required to obtain your consent before placing non-essential cookies (like those used for analytics) on your device.

When you first visit our website, you will see a cookie consent banner. This banner allows you to:

Accept all cookies: This will enable all cookies used on our site, including analytics cookies.
Manage your preferences: This will allow you to select which categories of cookies you consent to.
Decline non-essential cookies: This will prevent non-essential cookies from being placed on your device.

Your cookie preferences will be remembered for a certain period, after which you may be asked to renew your consent. You can change your preferences at any time by clicking on the [Insert link to cookie settings/re-open banner, if your plugin supports it, or state “clearing your browser cookies and revisiting the site”].

How to Manage Cookies in Your Browser

In addition to our cookie consent banner, you can also manage cookies through your web browser settings. Most browsers allow you to:

View which cookies are stored on your device.
Delete cookies individually.
Block third-party cookies.
Block cookies from specific sites.
Block all cookies.
Delete all cookies when you close your browser.

Please note that if you choose to block or delete cookies, some parts of our website may not function correctly, and your user experience may be affected.

Below are links to guides on how to manage cookies for common browsers:

Google Chrome: https://support.google.com/chrome/answer/95647
Mozilla Firefox: https://support.mozilla.org/en-US/kb/enable-and-disable-cookies-website-preferences
Microsoft Edge: https://support.microsoft.com/en-us/microsoft-edge/delete-cookies-in-microsoft-edge-63947406-4197-937b-8238-ad2f50d18086
Safari (Mac): https://support.apple.com/en-gb/guide/safari/sfri11471/mac

We may update this Cookie Policy from time to time to reflect changes in our practices or legal requirements. Any changes will be posted on this page with an updated “Last Updated” date. We encourage you to review this policy periodically.